Capturing your vision pt. 2
Welcome back to part two of “capturing your vision” series. As I mentioned last week, this series focuses on helping you harness your creativity and encourages you to reflect it in your images. When you’re shooting for a brand, your vision can get lost among the details. If this is happening to you, it’s okay. We’ve all been there. With these six steps, you’ll come back with a sharper and stronger vision.
Step four - Prepare YOUR mindset
Personally, spending time with the Lord helps prepare my mindset. I spend time in the word and speak with him about my vision. I also ask I him to renew my mind. The continual renewing of my mind helps me perform to the best of my capability.
To prepare yourself:
Reflect on all of your positive photography experiences
Mentally walk yourself through the upcoming shoot
Practice your photography skills
Sometimes I do personal shoots to practice my photography
Take online photography classes
You don’t have to sign up for an online class, but if you’re feeling really uninspired this can help.
Think outside the box
While you want to stay within the brand’s vision, you also want to allow yourself to think creatively. Don’t hold back your ideas if you think they’ll work. Think outside the norm!
Step five - #Inspobinge
The best place to inspo binge is on Pinterest - it’s a gold mine! You can literally find anything there. For me, scrolling through Pinterest images gets my creative juices flowing. I encourage you to do the same. But, make sure when you go on Pinterest to search words related to the style of your brand shoot. By doing so, you’ll see content similar to your vision.
To get more inspo:
Look through photography accounts on Instagram
Look at your old photography
Look at architecture
This is a weird one, but honestly, you’ll be surprised at how much architecture can speak to you.
Step six - Be on your toes
Although this step may seem silly, being on your toes is crucial because it means you’re ready for anything that is thrown at you and you solve it on the go - even if that means changing your vision at the last minute.
I get it. There’s nothing more frustrating than bad lighting, rainy weather and a wrinkled outfit. But you have to embrace the unexpected and roll with the punches. Wardrobe malfunction? No problem. Use the bobby pin in your hair to fix it. Lighting problems? Move to a new location.
Everyone relies on you when something goes wrong. So, don’t freak out because it won’t help the situation. Instead, trust your expertise and follow your photography instincts - they’re right almost 89.9% of the time.
As a photographer, your vision is a treasure that you need to invest in. You could take the easy route and shoot bland images, but I know that’s not what you want. Take care of your vision and make sure you are capturing it in every image. Don’t allow technicalities or insecurities hinder your work. When you truly capture your vision, your images will be vibrant and full emotion -which means the content will get looked at.
How do I capture my vision? Well, when I shoot, I shoot for the vision of a company 20 years from now. Not just for “what fits in the moment.” Embrace your cutting-edge vision. It will get you places.
XOXO,
Christine & Alondra